I have recently started my own business online selling costumes/lingerie aimed at adult entertainers/dancers.

I just wondered if anyone would mind having a look at the site and letting me know if you find it easy/straight forward to use and if there is anything I could do to improove it? Is there anything missing on there or do we need to stock more/less of anything?

There is more stock due that is added regularly and we are currently adding more corsets for the burlys!

The address is: Amy Jays

Thanks! I would really appreciate any feedback.

:-)

Most imediate thing that stands out is the colour scheme, it's a bit vibrant but that's ok however the pink text against the white background of the main banner is a bit pale, I think you should change it to match the colour of the text elsewhere to make it clearer, other than that it looks ok to me but I'm no expert.

Good luck with the business

Thank you for yu feedback White Knight, it is much appreciated. I will put a post on here when our burly section is completed!

:-)

Using Firefox as my browser, I found the paragraphs under the 'welcome to lady jays' section a bit too large (in terms of font-size, not content) and page-filling.

Also, I didn't understand what the previous comment about the pink text on the white background was about until I revisited the page - on first glance I thought it was a plain white background-banner.

x

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Thanks Beatrix, that's really interestig to know about the font size... will pass that on to my Bf as he is the one who does that side of things.

The pink text on the white banner is meant to look like a water mark... but if it doesnt look right then I might have to re-think that one!

Thanks again for the help :-)

C Xxx

OK just want to clear something up, you say for the adult entertainer... do you mean like burlesque, strippers, lapdancers that sort of thing... or do you mean in the bedroom department? Because the site to me just seems like one of many underwear sites, not to sound harsh or anything was just wondering...

Plus it always annoys me when you don't see plus size models on a underwear site, but thats just me.

x

Thanks for the feedback Candycane.

We decided to use the term 'Adult Entertainer' as it is ambiguous and to cover the wide spectrum rather than categorising specifically 'lap dancing', 'Pole dancing', 'burlesque' etc

The website has only been live for one month so we still have a lot to do and to add to it. There are currently 250 items on the site and we are hoping to tripple that number of items in the next month.

With regards to the plus size costumes... we are in the process of putting plus sizes on the site at the moment. We have basically been putting together bit by bit so there are still a few sections to go. We are hoping to get the burlesque items on asap too. We have put some corsets on there for the time being but there is a lot more still to come!

With regards to plus size models being shown, pictures are not always available and we use the photographs issued from our suppliers to go with the specific garment. I agree that this is frustrating but when we do get pictures with plus size models we will deffinately be using them on our site.

All this feedback is really appreciated

:-)

Can I ask what version of Fire Fox you use please Beatrix?

:-)

Okay, my two penneth.

Instead of using the term 'Adult Entertainer' you should actually use phrases like 'lap dancing', 'pole dancing', 'burlesque'. This is so that Google can make a better job of inxexing your pages. If people are typing the word 'adult entertainer' into Google, then the chances are that they ain't looking for a corset and tassels! You should try to load each page with as many relevent keywords as possible - as long as they're relevent.

For example, mentioning the word 'burlesque' once on a page which has something to do with burlesque will score much more highly in Google than mentioning the same word twenty times on an irrelevent page. Google will actually penalise you for doing something like this.

Also, I suggest that you lose the big white 'Amy Jays' graphic with the hot chick on it and make a different version to replace the purple header.

The reason for this is because of what is known as 'the page fold' - in website terms, this is the part of the web page that is visible on the screen without having to scroll down the page. There's an old adage that people give a website an initial four seconds before choosing whether to stay of to click away. If you can show people your special offers the second they come into your site, then there's much more chance to grab the users attention. Use the visible section of the first screen to show special offers, news items etc...

I've been through this and it's an absolute killer, especially as OSCommerce doesn't have the most intuitive way to set product attributes (eg size, colour etc...)

If you want a huge time saving tip, then check out the Easy Populate And Product Attributes modification. It will allow you to add all your products at once into an Excel spreadsheet and upload everything in one go without using the web interface.

You should also look at implementing OSCAffiliate into your site too. This will let you run an affiliate scheme where website owners can sign up and sell your products directly from their own sites. If sales come from the affiliate sites, they are logged on the system and the site owners receive a percentage of the sale. The good thing about affiliate systems are that they do a lot of your marketing for you. Instead of users having to find your site, they simply need to notice any of your affiliate sites - ie, it's like having x number of shop fronts instead of just one. The affiliate system also lets you change the affiliate rate of payment. For example, you could start affiliates off on 5% of and sales revenue and if they bring over 5 sales in a month, they can be moved up to 7.5% for the next month etc... This will give your affiliates more impetus to promote your products more heavily on their website.

Apart from these little tips, I'd take some of the angriness out of the purple colour. Check out some articles on website colouring and check out this colour chart as it will show you some workable colour schemes.

Pastel-type colours on a white background tend to work well for these types of site.

Anyway, enough of my yakking - I have to anniahlate a wasp!

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Thanks James, much appreciated. Thjose are all good points that I am going to look into :-)